Why Affordable Doesn’t Mean Cheap — The Truth About Handcrafted Perfumes

Address the common misconception that “cheap = low quality”. Use this blog to highlight how you maintain quality while keeping price accessible, and what customers should watch out for.

• What people often get wrong: expensive branding, big-name labels ≠ always better scent or ingredient quality

• What goes into making a good perfume: ingredients, craftsmanship, testing, packaging. (See industry reference) alphaaromatics.com+2theartisaninsider.com+2

• How you manage to keep your process affordable: efficient sourcing, lower overheads, honest pricing, maybe smaller marketing budget

• Ethical/quality considerations: safe ingredients, transparency, avoiding gimmicks

• How customers can recognise good value: ingredient transparency, reviews/testers, brand story, batch size, handcrafted vs mass-produced

• Invitation: “Check out our crafting process/our range” + maybe a special affordable bundle for first-time buyersBenefit: Helps overcome pricing objections and educates customers why your price is a smart choice.